Styled for Success: Reason Clothing Snaps Up a Steal on 35th Street
Company: Reason Clothing
Building: 3 West 35th Street
Lease Term: 5 + years
Lease Type: Sublease
Delivery conditions: Turnkey
Landlord: N/A
The Challenge
Reason Clothing is a New York-based fashion label known for its bold, trend-forward streetwear and wide-ranging apparel line. With Manhattan real estate always competitive, Reason Clothing set out to secure the most cost-effective sublease available that could accommodate their growing team and inventory. The sweet spot: 6,000 to 9,000 square feet of turnkey space, ideally near the Garment District—a key neighborhood for proximity to production and the fashion community.
The Solution
After a thorough market search, the perfect space was identified at 3 West 35th Street—an 8,160-square-foot full floor offered on a 5+ year sublease. The space was fully built and move-in ready, offering immediate functionality without the expense or time of a custom build-out. Positioned just off Fifth Avenue, the location provides both convenience and cachet.
The Outcome
Reason Clothing landed one of the most competitively priced fashion subleases in Manhattan, securing a space that aligned with both their operational and creative needs. The move to 3 West 35th Street positions them for continued growth and brand visibility, all while staying firmly rooted in the city's fashion core. The deal reflects Reason's ability to stay stylish not just in clothing, but in strategy.
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